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You can easily set up your own domain name (mysportsleague.com), or buy a new one in the admin. Click the Account tab to set up your custom domain name.
Sure can. From the Account Tab in the admin, click the Site Settings menu item. You'll find instructions on adding your own tracking code.
It's pretty easy, whether you decide to go with Stripe or your own Merchant Account. Take a look at the Payment Integration page.
Yep! Check out this video tutorial showing how to embed content in your site.